Lead - Sales Development Representative

Zuddl is the unified event platform that B2B marketing teams at companies like CrowdStrike, Figma, Stripe, TikTok, Checkpoint, and Iterable use to run their most important conferences, field events, and webinars, all from one system. We're backed by Y Combinator, Alpha Wave, and Qualcomm Ventures, and we're going after every legacy player in a market that's being rebuilt from scratch. The Role This is Zuddl's first SDR Lead hire in the US. You will build and run the outbound function: personally prospect, hire and develop a team of SDRs, and own the systems that turn target accounts into qualified pipeline. You report to the VP - Marketing. Our outbound motion runs alongside demand gen, ABM, and field events. The SDR team warms target accounts through curated touchpoints (executive dinners, gifting, webinar invitations, event-based outreach) and converts that engagement into demos for Account Executives. This is relationship-building outbound, not one-shot conversion. What You'll Own 1. Carry a number, work the accounts You prospect directly: cold calls, outbound email, multi-touch sequences on target accounts. You partner with AEs on high-value accounts, meet prospects in the field, and run discovery conversations with senior marketing and events leaders at mid-market and enterprise companies. 2. Hire, ramp, and develop SDRs You build the team, own their onboarding (30/60/90 ramp with milestones), and run a weekly coaching rhythm: call reviews, email teardowns, role-plays. You track the team's quota attainment, diagnose performance gaps from leading indicators, and coach reps to close those gaps. 3. Design the outbound operating system You define account selection criteria, tiering logic, stakeholder mapping, and multi-threading strategies. You build persona-specific cadences and ABM-integrated sequences that connect gifting, event invitations, and content touchpoints into sustained outreach. You document what works into repeatable processes that scale with h